Full program description

Business Management Skills - Part II
Fridays, September 29, October 27, October 6 & 13, and November 10


The Enterprise Center at Salem State University

This certificate program consists of four modules that will give you the concepts and principles you need to hone your business knowledge and help you implement effective practices in the business world.  This program will provide valuable skills to transition employees into new management positions, and help them build a foundation for success. Managers and supervisors, who would like a basic skills refresher, will also benefit from this program. Modules may be taken individually, and in any order, for those not seeking a certificate. See website for individual course registrations.

  • Business Ethics (full-day)
  • Practical Project Management (2 full days)
  • Effective Business Writing (full day)
  • Maximizing Efficiency with Processes and Procedures (half day)

BUSINESS ETHICS (FULL-DAY)
In this one-day program we will introduce the fundamentals of business ethics. Participants learn about the decision-making process to solve ethical dilemmas, understanding barriers and consequences when making ethical decisions, and the process for blowing the whistle when unethical situations arise. Course activities also cover identifying common managerial ethical issues, being proactive with ethical issues, addressing subordinates' ethical issues, identifying causes of unethical behavior, recognizing unethical behavior, and ending unethical behavior in the workplace. You will also learn about organizational ethical principles, and the four categories of corporate social responsibility. Finally students will learn how to develop a code of ethics and execute an internal ethical audit. The manual is designed for quick scanning in the classroom and filled with interactive exercises that help insure your success.
Friday, September 29, 2017               9:00 am – 3:30 PM

PRACTICAL PROJECT MANAGEMENT FOR SMALL BUSINESS
This 2-session course will allow small business the ability to leverage basic Project Management values to ensure success in the execution of their projects.
Fridays, October 6 & 13, 2017

EFFECTIVE BUSINESS WRITING
Though businesses increasingly rely on technology, technological skills alone do not guarantee success in the workplace. You must still develop your ideas, express them clearly, and persuade others of their viability. This course offers effective strategies to sharpen your writing skills by structuring your ideas logically, exercising diplomacy in letters and reports, and shaping your arguments.

On successful completion of this course, you will be able to:

  • organize and write clear and concise email and instant messages that are appropriate to your company's business culture
  • write effective business communications
  • write letters that are clear, precise, and appropriate to your audience
  • organize and write a business proposal, complete with visuals, and an executive summary that employ effective strategies of persuasion.

Friday, October 27, 2017             9:00 am – 3:30 pm PM

MAXIMIZING EFFICIENCY WITH PROCESSES AND PROCEDURES
Setting up systems and processes are and important part of running a small business, even for sole proprietors. Documenting your daily operations in a business operations manual creates systems, consistency and value in your business. A well-written manual, also serves as a great training tool.

There are a variety of ways to set up a business manual. In this 4-hour class, you’ll learn:

  • Why a manual is important to running your business
  • How to document your day-to-day processes
  • How to set-up your manual and which key elements are a must
  • How to create checklists
  • Resources and tool to use in your manual
  • How to best use your manual
  • How to keep your processes and procedures updated

Disorganization can be costly to a business. Setting up processes will help increase productivity, save time and will eliminate misunderstandings among employees regarding their responsibilities. Most important, a manual will help you maintain the quality of business you have worked so hard to create.
Thursday, November 9, 2017       9:00 am – 3:30 PM


NOTE: A parking permit will be emailed to all registered and paid participants, before the class begins.

REFUND POLICY: 100% refund before the first class meeting. 50% before the second class meeting. No refunds after the second class meeting. In the case of a Salem State Online class, 100% refund before the scheduled start date. No refunds once the Salem State Online class begins. For all other online classes (Gatline, Ed2go, or MindEdge, no refunds of any kind will be issued). Please call Andrea DiVirgilio at 978-542-6302 for more information.